SUMMER SNOW SS 2011 | MARSELLERIA | 2010
Studio Nucleo suggested a snowfall out of season.
In this way the studio interpreted the SS 2011 woman Marsèll Goccia collection
with the SUMMER SNOW series.
The idea starts from the material research of the project “By the Wind”
presented during the Milano Fuori Salone 2010.
Spraying white polyurethane with a semi-automatic machine,
Studio Nucleo recreated the effect of random typical snowstorm on the shoes.
An artwork with a high degree of uncertainty, typical of the natural phenomenon.
In the hottest summer days, close your eyes and imagine.
Your feet into the snow.
The project was presented at the following locations:
Via Paullo 12/A Milan, Italy | September 23rd – October 15th, 2010
26 Rue Saint Gilles, 75003, Paris, France | September 30th – October 8th, 2010
477 Broadway 4th Floor, bet. Grand & Broome, New York, USA | September 10th – 20th, 2010
Marsèlleria, Via Paullo 12/A, Milan, Italy
September 23rd, 2010 | starting at 7 pm
© 2013 Studio Nucleo